The City That Never Sleeps provides the perfect backdrop for a memorable VIP incentive program. With a winter setting in December, this trip was truly magical. Ever committed to designing unforgettable experiences for our clients and their guests, our goal was to combine the vibrant energy and luxury of New York City to create a unique vision and customized itinerary.
The Vision
Every program begins with a vision, and this trip to NYC was no different. For our client, it was crucial that every participant felt like the VIPs they are. We brought our client’s dream to life by blending luxury with cultural immersion, curating experiences that felt both exclusive and authentic. We also had an onsite team of professionals there to secure venues, liaise with partners and vendors, and organize and execute every detail of the experience, allowing our client and his participants to truly relax and embrace the joy of the winter season.
Luxury Accommodations
Our client elevated their incentive guests’ stay at the Knickerbocker Hotel, a legendary New York property recognized in Conde Nast Traveler’s Readers’ Choice Awards in 2024 and the United States’ Leading City Hotel by the World Travel Awards from 2021-2024. This world-class hotel offers over 300 rooms and 31 suites, all designed with a modern contemporary style. Each room has its own sleek oak wood finishes, luxury furniture, and windows with shining city views overlooking Times Square.
The Knickerbocker Hotel also provided our incentive guests with luxurious bars and rooftop lounges that accommodated them for their welcome dinner and cocktails. The hotel’s St. Cloud Rooftop offered our guests the opportunity to toast in another amazing year of accomplishments and to take in the New York skyline view. With two additional restaurants, martini lounge, and ample meeting space at The Salon, the Knickerbocker ensures every stay is an exclusive experience.
Local Experiences
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Broadway: Our incentive program had the amazing opportunity to see Hell’s Kitchen, an autobiographical musical loosely based on the life of Alicia Keys.
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Christmas Markets: New York locals gathered at Union Square, Bryant Park, and Grand Central Station to sell artisanal food and handcrafted goods, including Christmas ornaments that were gifted to each of our incentive guests.
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Rockefeller Center Christmas Tree: Experience the holiday season by ice skating beneath the dazzling lights of the city and one of the country’s largest Christmas trees!
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The Rockettes Christmas Spectacular: With every Christmas season comes new performances by the Rockettes, hosted at Radio City Music Hall.
“The relationships we have with our partners give our clients resources and solutions they would not have on their own.”
-Taylor Fain, Sutton Planning Sales & Marketing Advisor
Are you ready to plan your next incentive for 2025? Contact us today to experience your next travel incentive or corporate retreat in the bustling streets and dazzling lights of New York City!