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Privacy Policy/Terms & Conditions

Privacy Policy

Alabama World Travel / Sutton Planning

Last Updated: February 5, 2026

Alabama World Travel and Sutton Planning (“Company,” “we,” “us,” or “our”) are committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard personal information obtained through our websites, services, communications, and interactions with clients.

By using our websites or services, you agree to the collection and use of information in accordance with this Privacy Policy.

  1. Information We Collect

We may collect personal information that you voluntarily provide, including but not limited to:

      • Name
      • Email address
      • Telephone and mobile phone number
      • Mailing address
      • Travel preferences, itineraries, and booking details
      • Communications with us

We may also automatically collect certain information when you visit our websites, including:

      • Internet Protocol (IP) address
      • Browser type and version
      • Pages visited and time spent
      • Device and operating system information
      • Cookies and similar tracking technologies
  1. How We Use Your Information

We use personal information for legitimate business purposes, including to:

      • Provide, manage, and improve our travel planning services
      • Communicate with you regarding reservations, itineraries, updates, and customer service matters
      • Send promotional communications, newsletters, and special offers where permitted
      • Deliver SMS/text messages where you have provided consent
      • Comply with legal, regulatory, and contractual requirements
  1. SMS / Text Messaging Communications

By providing your mobile phone number and opting in, you expressly consent to receive SMS/text messages from Alabama World Travel / Sutton Planning for both transactional and promotional purposes.

Types of Messages:
Messages may include travel confirmations, itinerary updates, schedule changes, alerts, reminders, promotional offers, and marketing communications.

Message Frequency:
Message frequency may vary depending on your interactions with us and ongoing promotions.

Opt-Out:
You may opt out of SMS communications at any time by replying STOP to any message. After opting out, you will no longer receive SMS messages unless you provide renewed consent. For assistance, reply HELP or contact us using the information below.

Message and Data Rates:
Message and data rates may apply depending on your mobile carrier and service plan.

We may use third-party service providers to facilitate SMS delivery. These providers are contractually obligated to protect your information and use it only to perform services on our behalf.

  1. Disclosure of Information

We may share personal information with:

      • Trusted service providers and vendors who assist in operating our business
      • Travel suppliers and partners as necessary to provide services
      • Legal or regulatory authorities when required by law

We do not sell or rent your personal information to third parties for marketing purposes.

  1. Data Security and Retention

We implement reasonable administrative, technical, and physical safeguards to protect personal information. While we strive to protect your data, no method of transmission or storage is completely secure.

We retain personal information only for as long as necessary to fulfill business purposes and comply with legal obligations.

  1. Your Rights and Choices

Depending on applicable law, you may have the right to:

      • Access, correct, or delete your personal information
      • Withdraw consent for marketing or SMS communications

Requests may be submitted using the contact information below.

  1. Children’s Privacy

Our services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from minors.

  1. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Changes become effective when posted on our websites.

  1. Contact Information

For questions regarding this Privacy Policy or your personal information, please contact:

Alabama World Travel / Sutton Planning
Phone: 334.279.8720 | 334.260.2482

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Terms & Conditions – SMS & Website

Alabama World Travel / Sutton Planning

Last Updated: February 6, 2026

These Terms & Conditions govern your use of the websites, services, and SMS/text messaging programs operated by Alabama World Travel and Sutton Planning (“Company,” “we,” “us,” or “our”).

By accessing our websites or opting in to receive SMS messages, you agree to these Terms & Conditions.

  1. Website Use

You agree to use our websites for lawful purposes only and in a manner that does not infringe upon the rights of others or restrict their use of the site.

We reserve the right to modify, suspend, or discontinue any aspect of our websites or services at any time without notice.

  1. SMS/Text Messaging Program

By providing your mobile phone number and opting in, you consent to receive recurring SMS/text messages from Alabama World Travel / Sutton Planning for transactional and promotional purposes.

Consent Not Required for Purchase:
Your consent to receive SMS messages is not a condition of purchasing any product or service.

Message Frequency:
Message frequency varies based on services requested and promotional campaigns.

Opt-Out:
You may opt out at any time by replying STOP to any SMS message. Once you opt out, you will no longer receive SMS messages unless you opt back in.

Help:
Reply HELP for assistance or contact us directly.

Message and Data Rates:
Standard message and data rates may apply based on your mobile carrier plan.

Carrier Disclaimer:
Mobile carriers are not liable for delayed or undelivered messages.

  1. Intellectual Property

All website content, including text, graphics, logos, and images, is the property of Alabama World Travel / Sutton Planning and may not be used without prior written consent.

  1. Limitation of Liability

To the fullest extent permitted by law, Alabama World Travel / Sutton Planning shall not be liable for any indirect, incidental, or consequential damages arising from the use of our websites, services, or SMS communications.

  1. Privacy

Your use of our websites and SMS program is also governed by our Privacy Policy, which describes how we collect and use personal information.

  1. Governing Law

These Terms & Conditions are governed by and construed in accordance with the laws of the State of Alabama, without regard to conflict of law principles.

  1. Contact Information

For questions regarding these Terms & Conditions, contact:

Alabama World Travel / Sutton Planning
Phone: 334.279.8720 | 334.260.2482